Good News if you Trade Online - The Internet is completely bucking the Credit Crunch

It's a great time to be an online trader. The Internet is fast becoming the first port of call for shoppers with sales up 38% on the same period last year.... that's incredible when you consider that high street sales were down 3.9% in June. (Read the Sundays Times Article )

Many organisations are now investing heavily in Internet marketing to ensure that they beat the credit crunch - and who can blame them, year on year Internet sales have massively grown by almost double each year - it is expected that 50% of all sales will be carried out online by 2011.

Of course this isn't just happening in the retail sector, the service sector needs to make sure it is keeping up. In my experience most people do not use telephone directories to find a business, be it a plumber, electrician, accountant or lawyer - their first port of call is to do a search on the Internet. If your website is not figuring near the top of those searches then you are not going to generate any business from the web - and with all that extra money being spent you are missing out.

That is where a great internet marketing strategy comes in - imagine how much more successful your business would be if you coud -

• Drive more traffic to your website
• Convert that traffic into leads for your sales staff to follow up
• Be able to continually marketing to those leads until they turn into a sale

Are you doing that at the moment with your website?

Consider your website as an additional sales person, and invest in some Internet marketing .

I have created a podcast on the basics of Internet marketing . Download it and listen to see what you could be doing.

If you are interested in my next Internet marketing seminar then visit www.marketingontheinternet.co.uk to find out about the next session.

Don't be satisfied with just beating the Credit crunch, you could actually improve your business!!